POVERTY ALLEVIATION, FOOD SECURITY AND ENVIRONMENTAL SUSTAINABILITY: THE CONTRIBUTION OF PARTICIPATORY DEVELOPMENT COMMUNICATION
The concept of sustainable development has occupied a central place in every aspect of human life today. It is a multidimensional and multidisciplinary concept covering almost all spheres of human activity. Sustainable development has become the concern of economists, ecologists, administrators, lawyers, communication exports, environmentalists, human right activists, feminists, scientists and NGOs. In other words, it has become everybody's cup of tea. Since the present study aims at studying the role of communication in sustainable development without identifying the various implications of the concept, therefore, an attempt has been made in this research paper to discuss the various implications of sustainable development.